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Electronic commerce : [electronic resource] a manager's guide / Ravi Kalakota, Andrew B. Whinston.

By: Kalakota, Ravi.
Contributor(s): Whinston, Andrew B.
Material type: TextTextPublisher: Reading, Mass. : Addison-Wesley, c1997Description: xiv, 431 p. : ill. ; 24 cm.ISBN: 0201880679; 9780201880670.Subject(s): Electronic commerce | E-commerce | Commerce électronique | Elektronischer Datenaustausch | Handel | InternetAdditional physical formats: Online version:: Electronic commerce.DDC classification: 658.800285 Other classification: 85.40 | ELT 230f | QR 760 | WIR 549f Online resources: Free eBook from the Internet Archive | Additional information and access via Open Library
Contents:
1. Introduction to Electronic Commerce -- 2. The Internet and the Access Provider Industry -- 3. World Wide Web - Applications -- 4. World Wide Web - Concepts and Technology -- 5. Firewalls and Transaction Security -- 6. Electronic Payment Systems -- 7. Electronic Commerce and Banking -- 8. Electronic Commerce and Retailing -- 9. Electronic Commerce and Online Publishing -- 10. Intranets and Supply-Chain Management -- 11. Intranets and Customer Asset Management -- 12. Intranets and Manufacturing -- 13. Intranets and Corporate Finance.
Summary: How do you manage electronic commerce? What is the technology behind electronic commerce? Electronic Commerce: A Manager's Guide is the ideal starting point for business managers and professionals involved with electronic commerce, as well as professionals/users who want to keep abreast of the latest trends and issues in management practices affected by electronic commerce technology. Authors Ravi Kalakota and Andrew Whinston take a down-to-earth approach to a very important business subject, with insightful examples to show how ideas have been put into practice.
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Includes bibliographical references (p. 415-417) and index.

1. Introduction to Electronic Commerce -- 2. The Internet and the Access Provider Industry -- 3. World Wide Web - Applications -- 4. World Wide Web - Concepts and Technology -- 5. Firewalls and Transaction Security -- 6. Electronic Payment Systems -- 7. Electronic Commerce and Banking -- 8. Electronic Commerce and Retailing -- 9. Electronic Commerce and Online Publishing -- 10. Intranets and Supply-Chain Management -- 11. Intranets and Customer Asset Management -- 12. Intranets and Manufacturing -- 13. Intranets and Corporate Finance.

How do you manage electronic commerce? What is the technology behind electronic commerce? Electronic Commerce: A Manager's Guide is the ideal starting point for business managers and professionals involved with electronic commerce, as well as professionals/users who want to keep abreast of the latest trends and issues in management practices affected by electronic commerce technology. Authors Ravi Kalakota and Andrew Whinston take a down-to-earth approach to a very important business subject, with insightful examples to show how ideas have been put into practice.

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